Is Instagram for Business a Good Idea?

 In Digital Marketing Tips, Interviews

Are you using Instagram to market your business? In this week’s digital marketing tip RMS CEO, Sarah Frink, is breaking down the Instagram audience and sharing other stats about the platform to help you figure out if Instagram is the right fit for marketing your business.

Did you know that 65-70% of Instagram users are between the age of 18-34, making it one of the hottest platforms for targeting millennials! In 2017, it was reported that Instagram users were spending an average of 55 minutes a day on the platform, up from 22 minutes the year before! That’s one active audience! Check out this article for more stats.

Watch the full video for more information from Sarah!

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